White Hat SEO 2018
In the present it is our duty like business owners to understand that we must create quality content that people want to share it, to promote that content in a genuine and safe way for your online project. White hat SEO activities represent a wise direction for your project and for your brand awareness.
This year we will understand more things regarding Google and search engines updates and from our experience, we will identify two major directions:
- Create content on daily or at least on weekly basis
- Organic traffic will give you what you want – try to promote more content from the first step to you targeted visitors.
It is important for every online business to generate more targeted visitors and one good direction for this is to offer quality information for your top-rated services.
Organic Traffic for your online project
The key to success will be your decision to publish fresh and valuable content. Stop using fake or low-quality freelancers or services. Don’t hesitate to write your own experience and promote your services directly through your thoughts and projects.
The next step will be to promote that content and for this, you will realize fast that a lot of bloggers or even journalists will write about your articles or content.
In order to succeed in all our SEO efforts, we must search very well and we will discover the major benefits of using Google searches and other features available when we check other search engines. For example:
- If we want to write about “How to perform a social media audit” you will find a lot of online resources with similar content, open those sources, compare and analyze that content with your own experience and start writing your article.
I am sure that you will identify at least 3-5 points that are missing there so, your content will be valuable for your readers and visitors.
Our recommendation is to start generating content with over 2000+ words. Please, don’t forget to include in your articles optimized images, videos too and authority sites.
- Use video marketing in all your white hat SEO efforts – this it is a great opportunity for your business and online project. Create video content, try to provide only genuine and quality content there and you will increase your brand awareness.
It is good for you to create text or video content with one main goal, your work will be promoted and share it by those influencers who really understand that content.
Fortunately, after you will write and generate content for at least 5-10 most-wanted topics, related to your SEO activities, those online marketers will send relevance to your project because they want to promote only quality and genuine services and actions.
Another major recommendation, from our team experience, is to take advantage of using one clear structure for your future content:
* Write a competitive “Title”
* Decide what is your correct meta description and what are your top-rated keywords
* <H1>, <H2>, <H3> are next to you
* Fresh and valuable content all the time
* Pictures, Alt Tag
* Social promotions
How to generate more organic website traffic?
You need organic and safe traffic for your online project because in this way you will improve your current rankings and you will obtain more online relevance. Sometimes, organic traffic converts much better than traffic from social media or from paid advertising.
Organic traffic can be increased through a lot of strategies, some of them are safe for your white hat SEO efforts and other directions will bring negative results to your efforts. If you want to obtain long-term online relevance, keep in mind that white hat SEO represents the most important decision for every online project.
We want to reveal some of the most important things that will help you to increase your organic traffic, even you have top and old competitors, it is a wise decision for almost every online project:
* Check very well what is your current online relevance and save your Google Analytics reports and info from your Google Search Console
* Check very well and improve your On-Page SEO customization
* Your main goal is to increase the volume and quality of your website traffic so, from this point of view, a good idea it is to become a contributor on top-rated sites related to your niche
* Take advantage of creating a clean and powerful internal link structure
* “Call-to-action” must be your friend – encourage readers and webmasters to link to your online project.
Creating valuable content and working for your organic website traffic will increase your online authority through:
* Writing genuine and detailed articles will bring more value to your project
* Readers and bloggers will love your content so, for you and your project, do-follow links will count a lot
* Your will obtain more online relevance because the future links will be obtained from trusted sources.
The SEO progress means that you must work a lot for your project, promote your website and services around the internet, share it on your social media platforms, get in touch with your readers and reply as soon as possible to every message or question because only in this way you can obtain your top rankings.